# How Sookti reached the world's largest SIs and Fortune 500 SAP buyers at SAP Sapphire > How Sookti used SalesMonk's Events AI agent at SAP Sapphire in Orlando to reach the world's largest systems integrators and Fortune 500 SAP buyers: 50+ meetings from a three-day show, extended into weeks of pipeline. Sookti sells agentic AI for SAP migrations to a narrow, senior, hard-to-reach buyer: the SI practice leads and enterprise SAP owners running ECC->S/4HANA programs. SAP Sapphire in Orlando put all of them in one place, and SalesMonk ran the full event motion end to end. It pulled attendee details from Sapphire resources, worked every stage from pre-event to post-event, and turned a three-day show into 50+ meetings with global systems integrators and Fortune 500 accounts. **Industry:** Agentic AI for SAP (ECC -> S/4HANA) **Segment:** Enterprise SaaS / SAP ecosystem **HQ:** India - serving US **Size:** Startup - founder-led **Offer:** Events The challenge Sookti's buyer is one of the hardest in enterprise software to reach: senior SAP practitioners and SI leaders (delivery directors, S/4HANA practice leads, ERP heads) at the world's largest systems integrators and Fortune 500 SAP customers. These are people who own multi-year ECC->S/4HANA migration programs, sit at the top of their orgs, and are flooded with vendor noise, most of all at a show like Sapphire. SAP Sapphire in Orlando concentrated exactly this audience into three days, but the attendee list wasn't accessible, outreach at that seniority rarely gets a reply, and a show that size is easy to walk away from with badge scans instead of booked conversations. Sookti needed real meetings with real decision-makers, not a stack of business cards. The solution SalesMonk ran the Sapphire motion end to end, in three phases. Before the event, it built the target list nobody else had, pulling attendee details from Sapphire resources and crawling the founders' own networks. During the event, it turned the floor into booked time with live, real-time scheduling. After the event, it extended Sapphire into weeks of pipeline. The results 50+ ### Meetings worked across the Sapphire motion Global SIs ### World's largest IT-services firms reached F500 ### Fortune 500 SAP accounts reached HOW IT WORKED ## How SalesMonk ran the Sapphire motion **end to end** SalesMonk treated SAP Sapphire in Orlando as one continuous motion: building the target list nobody else had before the event, turning the floor into booked time during it, and extending the show into weeks of pipeline after it closed. ### Before the event: the target list nobody else had The Sapphire attendee list wasn't accessible, and Sookti's ideal buyers (practice leads, delivery directors, S/4HANA leads, ERP heads) sit buried inside massive SI and enterprise orgs. SalesMonk pulled the full attendee details from Sapphire resources, a genuinely hard-to-get dataset, and turned it into a clean, enriched, title-precise target list: SAP-specific roles at the SIs and enterprises actually on the floor. On top of the official list, SalesMonk's AI agents crawled the founders' own LinkedIn networks. Sookti's founders are seasoned operators with large, relevant networks, and the crawl identified who in the US was attending Sapphire, plus who was SAP-relevant even if they weren't. That surfaced warm, in-network prospects the attendee list alone would never have flagged. - A clean, enriched, title-precise target list of the buyers actually on the floor - Warm in-network prospects surfaced from the founders' LinkedIn networks ### During the event: turning the floor into booked time Senior SAP buyers are flooded with vendor noise, most of all at a show like Sapphire. Event meetings also tend to evaporate as calendars shift across three days. Outreach led with outcomes, not a product pitch, with soft, low-friction asks and specific time options so the prospect simply picked a slot. SalesMonk handled live, real-time back-and-forth scheduling across the three days as calendars shifted, locking meetings onto the team's calendar and keeping them from evaporating the way event meetings usually do. - Meetings locked onto the team's calendar instead of evaporating - Live rescheduling handled across all three days of the show ### After the event: extending Sapphire into weeks of pipeline Meeting data came out of Sapphire in a rough, unusable format, and post-event is where most event programs go cold. The post-event motion is where the model compounded. SalesMonk enriched and cleaned every meeting the team came out of Sapphire with and delivered it back complete with LinkedIn profiles and full context, so nothing went cold. And because the network crawl had surfaced SAP-relevant people who never set foot in Orlando, SalesMonk used Sapphire itself as the hook to book meetings with them virtually, well after the show closed. A three-day event became an ongoing booking engine. - 50+ meetings worked across the Sapphire motion - Meetings spanned the world's largest IT-services and SI firms, a Fortune 500 automaker, and global enterprise SAP accounts - Virtual meetings booked weeks after the show, using Sapphire as the hook BEFORE & AFTER ## From badge scans to **booked decision-makers** Before SalesMonk No accessible attendee list for the show Senior buyers flooded with vendor noise, rarely replying Event meetings evaporating as calendars shifted Badge scans instead of booked conversations With SalesMonk Attendee details pulled from Sapphire resources, enriched and title-precise Warm in-network prospects from the founders' own networks Live scheduling locking meetings across all three days 50+ meetings with global SIs and Fortune 500 SAP accounts ## Want **results like these**? 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